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Sponsor all
Highlander men's basketball television broadcasts on KHIZ TV channel
64 and Charter Communications cable channel 3. The Highlanders'
will televise all 12 men's basketball home games and 3 women's
basketball games during the 2005-2006 season.
KHIZ is a
full-powered independent broadcast television station serving
the Los Angeles DMA, including San Bernardino, Ontario, Los Angeles,
Riverside, and their surrounding communities.
KHIZ serves
over 4.7 million television households via full coverage satellite
providers DirecTV and Dish Network, as well as comprehensive cable
and over the air coverage on the 5 million watt UHF station channel
64.
Television
sponsorship of the Highlanders' basketball provides advertisers
with an effective three month advertising campaign.
| Impact |
More time is spent watching television each day then all other
media combined. |
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| Reach |
TV
reaches more adults each day then any other medium. |
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| Audience
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Potential
customers spend more time each day watching TV than any other
medium. |
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| Influence |
Adults
are most likely to learn about products or brands they might
try or buy from TV. |
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| Excitement
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Sports
programming on television is perceived as the most exciting,
persuasive and influential advertising medium. |

For more information, please call (951) 827-4292.
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